Executive Summary
Real success stories highlight Bulgaria’s potential as a thriving business hub. Companies from IT, manufacturing, outsourcing, and logistics have leveraged Bulgaria’s advantages to expand and prosper in the European and global markets.

Global Tech Company Expansion
A leading US-based software company established its regional headquarters in Sofia. Leveraging Bulgaria’s highly skilled IT workforce and competitive costs, the company grew its local office to over 2,000 engineers, contributing to global R&D projects.
- Over €50M invested in Bulgaria since 2015
- Collaboration with local universities for talent development
- Recognized as one of the top employers in the region
European Manufacturing Leader
A German automotive supplier selected Bulgaria for its new production plant. With access to key logistics hubs and EU-compliant infrastructure, the company increased its European market share while reducing operating costs.
- Created 1,500+ new jobs locally
- €100M investment in modern production facilities
- Exports to over 20 EU countries


Outsourcing & Shared Services
A multinational outsourcing provider set up operations in Plovdiv and Varna. The combination of multilingual talent and low costs enabled the company to deliver customer support across 15 European languages.
- Employs 5,000+ specialists in Bulgaria
- Ranked as a top outsourcing destination globally
- Expanded services to include finance and HR solutions
Conclusion
These case studies demonstrate how Bulgaria’s unique advantages support companies across industries. From technology and manufacturing to outsourcing and logistics, Bulgaria stands out as a reliable, competitive, and growth-oriented destination.
